Set the right goals for digital marketing using the 5Ss Do your set of goals for online marketing cover all...
Once upon a time, Google Analytics had a ton of reports, each with its own insights. That era ended. Now we all use GA4, which has...
Find out how to use Google-Extended to control Google’s Bard, Vertex AI generative APIs, and future AI model’s access to content. Google introduces Google-Extended, a new...
Marketing agencies operate in a dynamic landscape where success hinges on data-driven decision-making. One of the critical challenges agencies face is accurately tracking and reporting on...
2023 has been a time of significant change in the online space, driven by the increased adoption of AI and other technologies. Are you doing enough...
Businesses are striving to differentiate themselves and provide exceptional customer experiences, and incorporating a client portal strategy has emerged as a game-changing approach. This innovative concept...
With an effective content strategy, you can use content for marketing, sales, customer support, and internal alignment. Sure, you could create 143 Google sheets and pivot...
Video…It’s a powerful component of a content strategy.It can have a big impact on engagement. Analytics…It’s how we know the behavior of our visitors.It can inform...
Marketing is based on empathy.And empathy comes from research.The best research comes from interviews. But… stakeholder interviews take a lot of work. They’re hard to schedule...
Now, you’ll be able to double down on PPC and SEO campaigns that are truly bringing in customers. Although phone inquiries usually represent high-intent prospects, it...