The history and origin of infographics can be traced back to ancient times, but their modern form and popularity surged...
Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. But it can be...
If you’ve ever been on a diet, or talked with someone who is, what is the one thing that everyone measures? What is the goal—or KPI...
Facebook’s original EdgeRank algorithm is no longer in use. The key components of the original EdgeRank algorithm were: Affinity Score: This determined how closely the user...
There are so many use cases for generative AI and marketing. Of course, there are some good ones for social media. Take any social media asset...
Twitter is among the biggest social media platforms that focus on micro-blogging. People of varying areas or expertise use the platform to post daily. Whether you...
In the ever-evolving realm of social media, where platforms are both arenas for branding battles and hubs for community conversations, Twitter’s transformation into ‘X’ has become...
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into...
96% of business leaders agree that companies that want to be successful must continue to invest in social media. So the question here isn’t really if...
Read the original post Creating mini videos such as Instagram Reels, TikToks, and YouTube Shorts can be time-consuming. Luckily, new AI-driven apps can produce engaging videos...