ON24, a digital experience platform, released ON24 Go Live, a self-service solution designed to help users stream live video events and deliver interactive, engaging experiences for audiences. The solution, which is available now, was first introduced at the company’s “ON24 Experience: Innovation in the Age of Engagement” event in October 2021.
As more B2B organizations plan to conduct the same amount of or more virtual events in 2022, according to Forrester, ON24 Go Live will empower marketers to run multi-session, live-streamed digital events, interactive webinars and large virtual conferences with ease.
“ON24 gives customers a one-stop platform to drive fully interactive, engaging experiences and pull together all their audience data and insights for sales and marketing follow-up,” said Sharat Sharan, CEO at ON24, in a statement. “With ON24 Go Live, marketers have another way to connect with prospects and customers and deliver opportunities for two-way discussion, networking and relationship-building.”